8 Personalization Trends That Are Reinventing the Buyer’s Journey

If we think about offline buyer/brand relationships, customer loyalty results (in part) when a brand can form a relationship with the buyer through acts of thoughtful remembrance. For example, knowing their preferences, or making product or service recommendations according to their likes and dislikes.

Source: 8 Personalization Trends That Are Reinventing the Buyer’s Journey

Leave a Comment